Hewletts Mill B&B
Client Overview
Set in the enchanting Somerset countryside, Hewletts Mill B&B is a beautifully restored 18th-century water mill offering a unique and tranquil getaway. Combining historic charm with modern amenities, Hewletts Mill provides an idyllic retreat for visitors looking to experience the Cotswolds’ natural beauty and local heritage. Digital Touch was tasked with creating an online presence that captures the magic of Hewletts Mill and effectively engages potential guests.
Project Summary
Digital Touch collaborated with Hewletts Mill B&B to craft a compelling digital experience that reflects the property’s character and appeal. Our work encompassed web design and development, branding, and SEO, ensuring a cohesive brand image and increased visibility for prospective guests.
Our Approach
1. Branding & Visual Identity
Goal: Establish a brand identity that conveys the historic charm and unique allure of Hewletts Mill.
Solution: Developed a sophisticated logo and color scheme inspired by the Cotswolds’ natural tones, complemented by elegant typography and rustic design elements.
Results: The branding conveys the warmth and character of Hewletts Mill, creating a memorable and inviting impression across digital and print materials.
2. Website Design & Development
Goal: Build a responsive, user-friendly website that captures Hewletts Mill’s ambiance and makes booking easy for guests.
Solution: Designed a visually engaging, intuitive interface featuring high-quality photography, interactive booking options, and detailed property and area descriptions.
Features:
Mobile Optimization: Ensures smooth browsing on any device.
Property Highlights: Dedicated sections for amenities, local attractions, and gallery.
Booking Integration: Integrated booking system for easy reservations.
Results: The site saw immediate engagement with a high volume of booking inquiries, thanks to its inviting design and smooth user experience.
3. Search Engine Optimisation (SEO)
Goal: Improve Hewletts Mill’s search engine rankings to reach potential guests effectively.
Solution: Conducted keyword research focusing on terms related to luxury B&Bs, Cotswolds accommodation, and countryside retreats, optimising on-page content, meta descriptions, and image tags.
Results: The website has achieved page one rankings for several high-value keywords, driving a consistent increase in organic traffic and visibility among local competitors.
Results & Impact
Since launch, Hewletts Mill B&B has received a notable rise in web traffic and bookings, as well as positive feedback on the website’s design and usability. Digital Touch’s cohesive branding and SEO strategies have positioned Hewletts Mill as a desirable destination for traveler’s seeking a peaceful and picturesque Cotswolds experience.
